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  • Four Steps to Creating Content for a Social Media Community

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    Posted on December 8, 2011 at 3:31 pm

     

    We just finished reading Radian6’s November 2011 eBook “Four Steps to Creating Content for a Social Media Community.” We are happy to say that it is choc-a-block full of great advice for anyone looking to improve the content and reach of their social media. The book explains how to combine your expertise and enthusiasm to create content with strategies, best practices and tactical approaches that make content sharable and meaningful. And guess what? It is available free for download at Radian6.

    A couple of our favorite pointers:

    • Go beyond text – make your voice unique and exciting with podcasts, webinars, videos, and photos.
    • Use infographics – they make data and information snackable and easy to digest.
    • Build relationships – one of the best parts of creating and sharing content through social media is connecting with your community.
    • Content should be at the center of your marketing strategy – the content you create will be a traffic driver, information-enricher and conversation starter.
    • Be in the know – the social web is constantly changing and that means new ways to promote content. Keep up with the latest news and information to ensure you remain relevant and on top of your game.
    • It’s okay to reach out – if you are just starting out, don’t hesitate to ask for advice and feedback. It’s a great way to get going!

    For more information and to download Radian6’s November eBook, visit www.Radian6.com.

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    Comments

    Comment from Amanda, Radian6 Community Manager December 9, 2011 at 2:56 pm

    Thank you so much for the great feedback on the eBook. It was a blast to write and share and we love creating them each month. Posts like these are the reasons why we do what we do. So thank you. :)

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